When Samsung released the Galaxy S9 they knew it had the best camera on the market - they just needed the right way to prove it.
To do so, Mango NZ sent Kiwi influencers Logan Dodds and Lola Gosling off on a South Island roadie. The pair were selected not just for their influence, but their ability to create beautiful and engaging content.
Thanks in no small part to the stunning scenery, the pair were able to put the device through its paces and produced some incredible images and video content.
Content was shared across the influencers’ own channels. With more than 500,000 engagements, Lola’s carousel became her top performing post of all time.
What’s more, we were further able to leverage it through media relations, securing coverage across the NZ Herald, The Urban List and the AM Show on TV3 with coverage reaching more than one million.